Saturday, June 20, 2015

Of Tasters & Blenders

The art of discovering fine qualities of tea leaves and then blending the is the job of tasters. Hence both blend into one but a taster may not necessarily be a blender since one could be a connoisseur.    

Most of the tasters have started their carriers with major companies like Lipton, Tetley Tata, Wagh Bakri, Godrej, Dilmah, Harada to name a few.  After having years of tasting various types of leaves from major gardens of the World many of them have moved into selling gourmet brands of their own. Well developed sensory organs assist the masters on road to success.

Big companies like Wagh Bakri have their own master blenders besides the owners being themselves expert at the task. Old companies are manned by experts that have done the job themselves. The big corporates have employees which are very good at the task. Blending is done using various kinds of leaves depending upon the strategy of the processors intended for targeted audience.
A Cup That Cheers

Tea Plucking

Tea Plant

Tea Garden
Many of the experts act a jury at Golden Leaf Awards apart from many other events that highlight the World's finest hot beverages. The consumption of this hot beverage is growing day by day not only green leaf for its health benefit but largely that of black leaf for its fantastic taste and flavor.  
 

Friday, June 19, 2015

Tea Lounge - A New Concept Gaining Popularity

Environment Day Celebrated at WB Tea Lounge
Yummys at WB TL

Inauguration Photos

Wagh Bakri Tea Lounge Interiors

Girls Gathering at WB TL

WB TL

The Directors & Celebrity

High Tea Time

Welcome to WB TL
Before Wagh Bakri Tea Company started its first tea lounge in Mumbai there were none. Such sit in place  was unheard of. Gradually tea lounges came about in New Delhi and Ahmedabad. The company plans to have a chain of these lounges that are fast becoming a gathering place for the elite of the town. 

Much like Indian Coffee Houses the places differ in offering a more posh and hush hush ambiance. The old infrastructure of  ICF with its unique charm is not there nevertheless the TLs offer fantastic meeting grounds over sizzling hot cup of Wagh Bakri Teas as well Ice Tea and a vast array of snacks.  

The establishments could be found in many places in the World on lines of tea rooms. Being few in number these were closeted and frequented only by hangers on and connoisseurs.  

These urban hangouts are not only for cheers they are excellent event venues, gathering and party  places. They are eatery of sorts. The places offer exotic WB teas apart from the usual fare.